WHATSAPP MARKETING

Turn WhatsApp into a marketing channel

With a 98% open rate and AI-powered support, WhatsApp helps you connect faster and convert more.
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Meta Business Partner
Official Business Partner
4.3 G2 score
Trusted by 9,000 businesses worldwide

98%

Open rate
Email can’t match it. 98% open rate on WhatsApp drives real engagement.

5x

Faster handling time
When you tie WhatsApp to your inbox and set up automation.

70%

Increase in lead generation
Reach out, instantly respond and capture interest.

Start sending WhatsApp newsletters

Email newsletters have an average open rate of 21-28%, while WhatsApp newsletters show an open rate of 98%. Get in on this! Send personalised, engaging updates with rich media templates.

Reach out to big segments with WhatsApp Broadcasting

Reach thousands instantly using approved templates and AI-powered automation. You can share eye-catching promotions, product videos, and branded content directly with large audiences.

Set up impactful WhatsApp marketing campaigns

Segment audiences and trigger bulk messages based on behaviour or lifecycle stage. WhatsApp is widely used and offers a chance to start the conversation with your customers.
WhatsApp experts since 2015
As Meta Business Partner and WhatsApp Business Provider our software meets Meta’s strict eligibility criteria. We have direct support lines and provide a seamless mobile phone onboarding in minutes.

AI-powered answers, zero effort

Stop wasting time on repetitive questions. Let AI handle the heavy lifting. With AI resolving questions in seconds, your team can focus on what truly matters: delivering unforgettable customer experiences.
Journeys and AI: smarter handling, faster resolutions. All day, every day.
Discover Journeys

Unlock your WhatsApp Campaigns with...

WhatsApp Business Templates · Images, Video, PDFs, create engaging templates to share rich media content.
WhatsApp & AI · Reach out, share and follow up with the help of AI. Efficient, and hyperpersonalised AI-powered WhatsApp journeys will bring in results.
Personalisation · WhatsApp is not like email, this channel is used for personalised communication. Tap into that and use the WhatsApp Business API to create a strong channel strategy.
Bulk Messages · Reach a large audience in one go. Use the rich media templates you used to share promotions and to follow up.
Omnichannel inbox · Be present where it matters. Add WhatsApp to your omnichannel inbox.
Integrations · Send proactive WhatsApp campaigns and instantly view booking details, integrated with your travel systems.

See Whatsapp Marketing in action

Experience Trengo

See how you can reach and service leads and customers better with an AI-first omnichannel Inbox.
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'During high season, we saw a 700% increase in customer inquiries across five different communication channels and were able to handle these with ease because of Trengo.'
Read the customer story
Find the answers here

Frequently asked questions

What is an official Meta Business Partner?
A Meta Business Partner is a company recognised by Meta for its technical expertise and ability to help businesses grow across Meta platforms. These partners have access to exclusive resources, training, and support from Meta.
Can I send bulk or broadcast WhatsApp Business messages?
Yes, with the WhatsApp Business API integrated through Trengo, you can send broadcast messages to multiple recipients simultaneously. This feature is ideal for sharing promotions, newsletters, and updates with your audience.
What can I do with WhatsApp messaging templates in Trengo?
In Trengo, WhatsApp messaging templates allow you to pre-write messages for various scenarios, such as appointment confirmations, delivery updates, or promotional content. These templates ensure consistent and efficient communication with your customers.
Can multiple teammates use the same WhatsApp Business number in Trengo?
Yes! Trengo enables multiple teams to manage and respond to messages from the same WhatsApp Business number. You can assign incoming messages to specific team members and collaborate efficiently within the platform.
What are the benefits of using WhatsApp Business in Trengo?
Using WhatsApp Business through Trengo offers several advantages:
  • Centralised communication: Manage all customer interactions in one platform
  • Team collaboration: Multiple team members can handle conversations simultaneously.
  • AI & automation: Utilise chatbots and automated replies to answer conversations. Plus use AI Journeys to handle FAQs automatically.
  • Broadcasting: Send bulk messages to your customer base.
  • Integrations: Connect with other tools like CRM systems for enhanced functionality.
Can I create marketing campaigns for leads in WhatsApp with Trengo?
Yes, Trengo allows you to create and manage marketing campaigns on WhatsApp. You can send broadcast messages to leads, share promotional content, and engage with potential customers directly through the platform.
How much does it cost to use WhatsApp Business in Trengo?
The cost of using WhatsApp Business (and the WhatsApp Business API pricing) varies based on factors like volume and the plan you pick. Trengo offers competitive pricing, including no connection fees and the first thousand messages each month for free. For detailed pricing information, check out our pricing page.
How is using WhatsApp Business in Trengo different from other customer engagement solutions?
Trengo provides a unified platform where businesses can manage WhatsApp communications alongside other channels like email, live chat, and social media. We’ve been a WhatsApp Business expert from the start . Our integration of the channel facilitates seamless team collaboration, advanced automation, and comprehensive analytics, enhancing overall customer engagement.

For more detailed information on how to set up WhatsApp Business API, please visit Trengo's Help Centre.
Still have unanswered questions?
Get in touch

See WhatsApp in action

Have a look at these lead qualification, service or re-engagement examples, fill out your number and experience WhatsApp automations to its fullest.
Sales
Customer service
Marketing
Thank you! Your submission has been received!
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Receive this Lead qualification WhatsApp message on your mobile phone.

Thank you for your interest in our product! Let’s jump on a call so I can tell you more. You can book a time in my calendar at https://meetings.trengo.com/campaign/book-a-meeting,or feel free to ask our AI Agent anything about Trengo.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

You can expect a Support automation example like this one on your phone.

Thank you for your order/booking! If you ever need assistance, our digital assistant is available 24/7. Just reply to this message, and we’ll be happy to help!
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Expect to receive this Re-engagement WhatsApp message on your mobile phone and engage with our AI agent.
Dear customer, great news! 🎉
Our latest summer collection/activities/products are now live on our website! Take a look at https://trengo.com and check it out 💪.

What our customers say about Trengo

'The automation saves a lot of time because it asks customers simple but necessary questions in advance. This way, we have a lot of information before we get in contact. This helps us to offer better service.'
Employee from
BAS World
'The integrations that we have with our CRM allows us to see everything. Plus, since we use Trengo, we can automatically assign the tickets to the right team.

This helps us a lot as our main goal is to reply as quick as possible.'
Twan Geert van Kessel
Solar Concept
'What I love about Trengo is how user-friendly it is. Very easy to use so onboarding new agents is a breeze. They were very responsive and it was a delight working with them. Highly recommend Trengo!'
Maybelline O.
Customer Experience Manager
'With Trengo’s multichannel inbox, the team no longer juggles different tabs. All inboxes are now neatly consolidated into one place. Plus, the managers use labels to track response metrics in their dashboards and  actively spot opportunities for improvements.'
Arno Klerks
Motorparts

Start using WhatsApp as a marketing channel

Let’s chat about how your team can create engaging campaigns, reach out with rich media templates, and enjoy the 98% open rate.
Plan a demoStart free trial