Embracing the AI revolution: How Trengo is redefining customer engagement

Vision Trengo AI
Sep 17, 2024
10
min read
Written by
Marili
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Artificial Intelligence (AI) has rapidly become a standard part of business operations, evolving from a cutting-edge novelty to an essential skill in the workforce. The next generation of employees has embraced AI into their daily tasks. Customers, while slower to adapt, are beginning to recognise the undeniable benefits of AI-driven interactions. After all, when a company can provide instant personalised support and solutions, does it matter whether it comes from a human or a sophisticated AI bot? (Fun fact: AI already has an IQ of 155 💡)

At Trengo, we've anticipated this shift from the beginning. But we’re not just interested in providing the basics. Our mission is to empower your team to transition confidently into this AI-driven era, equipping you with tools that maintain and enhance the customer experience.

We're changing how businesses engage with and delight their customers, creating solutions that integrate AI into everyday customer conversations — making it understandable, accessible, and, most importantly, impactful.

Welcome to the age of being AI curious. We’re here to help.

Who is Trengo AI for?

Trengo AI is designed for consumer-facing businesses that manage customer conversations across multiple channels. We understand that while many teams are eager to take advantage of AI's potential, they often face concerns. What if AI provides an inaccurate answer and we lose a customer? What if it accidentally offends someone? The horror stories of AI gone wrong are well-documented, and in industries where personal connections are key to customer retention, the stakes are high.

Consumer-facing businesses constantly navigate unpredictable factors: weather impacts holiday activities, government policies affect utility usage, and everyday life events, from a toothache to a deflated car tire, can impact customer needs and behaviour. As a business owner, you want your team to treat every customer as a top priority, but embracing AI means giving up some control over the tried-and-true methods that have built your business. While innovation is necessary, it's natural to hesitate before investing in unproven technology.

Thanks to more than a third of our customers testing Trengo AI throughout 2024, we’ve considered your feedback and learnings from the start. Recognising your concerns, Trengo AI is a user-friendly solution that empowers businesses to leverage AI without compromising the quality of customer interactions or their control over their operations while building your team’s confidence in using AI. 

Our vision for the future of business

In a market still adjusting to digital transformation, consumer businesses like hospitality, automotive services, clinics, and more are curious but cautious about AI's implications. That’s why we’ve built Trengo AI as a means to an end — a tool that enhances customer conversations and efficiency without sacrificing the human touch that defines your brand. There’s no 10-year roadmap for AI at its current speed of innovation, so our mission is to prepare businesses to thrive in an evolving landscape where AI is an everyday expectation for both customers and employees.

We’ve started with AI HelpMate and Journeys, which are controllable solutions, easy to set up, and designed with your input. These tools empower your teams to build confidence in AI, allowing them to focus on delivering exceptional customer experiences. The result? Happier customers, stronger business growth, and a team that feels equipped rather than overwhelmed.

What Trengo AI offers today

Trengo AI currently includes two flagship solutions: AI HelpMate and Journeys, along with a suite of other powerful features. AI HelpMate automates replies to frequent customer conversations, provides accurate AI-generated suggestions, and seamlessly transitions complex queries to human agents when necessary. Journeys enable businesses to create unique, digital customer journeys, automating tasks like routing conversations, capturing lead information, and implementing customer touchpoints in over 70 languages—all without the need for coding or advanced technical skills.

With Trengo AI, you can:

  • Suggest answers to your team members
  • Automatically resolve simple customer inquiries
  • Hand over complex issues to your team when needed
  • Personalise AI interactions with your tone of voice
  • Communicate with customers via email and messaging platforms
  • Route conversations to either AI or human agents
  • Capture customer or lead information with AI-powered forms
  • Integrate AI HelpMates into journeys to handle repetitive tasks efficiently
  • Easily integrate your customer conversation history with your ERP or CRM
  • Support customer interactions in over 70 languages instantly
  • Automatically label conversations to trigger specific journeys

What’s next for Trengo AI

Looking ahead, we’re focused on evolving Trengo AI with solutions like conversation summarisation, website and knowledge scraping for rapid information gathering, AI-powered analytics and dashboards, AI on voice channels, and expanded third-party system integrations. But that’s just the beginning.

We’re reimagining the inbox experience entirely. And when we say experience, we mean something far beyond the traditional inbox (let's face it, despite fashion telling us otherwise, this isn’t the ‘90s). It might sound overwhelming initially, but think back to a time before cell phones, when we relied on printed directions for a road trip from Amsterdam to Barcelona.

We're envisioning a similar jump forward for your inbox. Imagine upgrading from a Nokia SMS to the latest smartphone. Instead of simply notifying you when a customer needs attention, we’re moving toward a world where customer issues are resolved instantly, with little to no effort on your part. Picture this: zero backlog, resolution times under a minute, and an impeccably organised inbox that even Marie Kondo would admire.

An Impact dashboard provides insights to improve resolution rates by suggesting where you can automate your conversations and processes. You can accept or decline automated responses from AI agents, similar to how dating apps like Tinder or Bumble work. Imagine AI that suggests topics or updates that should be added to your knowledge base.

Of course, an inbox will always be part of your everyday work, just like your first Nokia phone never went away. You just have a more sophisticated, functional and sleeker version now in your smartphone. We anticipate that AI and automation will take away 90% of your manual conversations and tasks. This means your human team may still address 10% of customer conversations. However, we expect manual responses to become less common as customers increasingly become more comfortable with and rely on AI-powered instant help.

How you can get involved

Now is the perfect time to start if you haven’t tried Trengo AI yet. And if you’re already using it, we’d love to hear your feedback. Reach out to us at support@trengo.com with your thoughts. Together, we can shape the future of AI-driven customer engagement.

Tried and tested

Trengo AI is for customer service and support teams, so of course we had to be absolutely sure that these teams did nothing but benefit from working with it.

'Trengo AI is simple and easy to use, with a quick and straightforward setup. It’s fantastic to have full control over how we experience and leverage AI.' - Valk Digital (Valk Excusief Group)

We've asked more than a third of our customers to test Trengo AI throughout 2024. The results were so interesting and luckily also overwhelmingly positive. We've documented one of our biggest customers and their Trengo AI journey.

Read their full AI experience here.

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