Trengo vs Gorgias

Pay less per conversation

Gorgias is built for US Shopify support. Trengo is built for the European ecommerce needs: WhatsApp-first, AI on every channel, and pricing that doesn't punish growth.
4.3 G2 score
4.2 Trustpilot score
Partenaire officiel de WhatsApp Business, approuvé par des marques de commerce électronique à forte croissance et des détaillants mondiaux
Why switch

Why ecommerce brands choose Trengo over Gorgias

01 — Support

A team behind you, not a ticket queue in front of you

We think a support platform should actually support you. Our team is reachable, responsive, and tries to solve the problem — beyond a help-centre article.

02 — Pricing

Pricing you can plan around — not a bill that surprises you

Gorgias uses outcome-based pricing across 5 plans, 27 AI tiers and per-ticket overages. Every AI resolution also counts as a billable ticket — use AI well, pay twice.

03 — Channels

European customers live on WhatsApp — your tool should too

Gorgias was designed around email and Shopify chat — WhatsApp came later. Trengo is an official Meta Business Partner; WhatsApp has been core from day one.

04 — AI

AI that works on every channel — including Voice

Gorgias's AI Agent is on email and chat. Voice is a separate product for human agents only. Trengo's AI works everywhere from one configuration, in 70+ languages.

"Avec Trengo, nous avons trouvé le juste milieu entre l'automatisation et le service personnalisé. Notre équipe a plus de temps, nos marchands bénéficient d'une meilleure assistance et chaque conversation avec les clients semble plus fluide."
The full picture

What you actually get with each platform

Trengo

Gorgias

AI Agent for email
AI Agent for live chat
AI Agent for WhatsApp
Limited
AI Voice agent
No, only human voice
AI Agent for Social Media

Trengo

Gorgias

WhatsApp Business (native)
Instagram DM
Email & live chat
Voice / Telephony
Limited
Telegram & SMS

Trengo

Gorgias

Predictable per-seat pricing
AI resolutions billed once
Available across all plans
Limited
EU data residency

18 WhatsApp Business Templates for eCommerce

Ready-to-use, pre-approved messages for every stage of the eCommerce customer journey: from order confirmation to win-back. Each template follows WhatsApp guidelines and includes easy-to-personalise variables.
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Ce que nos clients disent de notre IA

"The integrations with our CRM let us see everything and assign tickets to the right team automatically. It helps us reply as quickly as possible."
Twan Geert van Kessel
Concept solaire
"Trengo centralises every channel — WhatsApp, email, Messenger, live chat — into one place for the team and for clients."
Jeffrey D.
Directeur du groupe
"All inboxes are neatly consolidated into one place. Managers track response metrics and spot opportunities to improve."
Arno Klerks
Pièces détachées
"The ability to automate repetitive tasks — assigning tickets, tagging conversations — saves my team a lot of time and effort."
Martijn V.
Operations Manager, E-commerce
"Onboarding new agents is a breeze. The team was very responsive and a delight to work with. Highly recommend Trengo!"
Maybelline O.
Responsable de l'expérience client
"A 70% higher response rate on WhatsApp and 5× faster processing — no more checking customers on a spreadsheet."
Bart Alfrink
Cosmétiques Alfrink
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Questions fréquemment posées

What is an AI Agent?

An AI Agent is a smart assistant that can automatically handle customer conversations and perform tasks across your systems.

How long does it take to set up?

You can get started in approximately 5 minutes with minimal training.

Can the AI Agent take actions in my systems?

Yes it can perform basic actions like tracking orders through integrations.

Does it work across multiple channels?

Yes it works across channels like WhatsApp email and website chat.

How does the AI improve over time?

It identifies gaps in its knowledge and suggests improvements so you can continuously optimize performance.

Can I customize what the AI Agent does?

Yes you can use scenarios and customize them to fit your workflows.

What kind of conversations can it handle?

It can handle support sales and lead qualification conversations.

Is it only for eCommerce?

No, while it's especially strong for eCommerce use cases, it can be used across different industries.

Will I still need human agents?

Yes the AI handles repetitive tasks so your team can focus on more complex conversations.

How does it help increase revenue?

By engaging customers in real time recovering abandoned carts and converting leads faster.

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